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All businesses should keep an eye on what their competitors do in regards to marketing. What they do or fail to do is important information for your business.

So what should you watch for, why should you bother, and how do you keep an eye on everything? I will tell you. Read More

Does your blog add value in branding instead of sales? Learn how to build a media kit to show the value of your blog with branding instead of sales to hopefully get more advertisers and giveaways. http://adamriemer.me/2577/how-to-build-a-media-kit-to-show-branding-for-bloggers Read More

Michele Peterson shares her own Three P’s of Successful Networking to help make getting clients more comfortable. Read More

Brad Farris lays out 4 marketing skills every marketer and small business needs to know (and practice!). Does your marketing person/team have these 4 things? Read More

I’ve been using PaySimple as my merchant service provider (aka: to collect credit card payments from clients) since Feb. 2013. I fell in love with them immediately upon signing up…. Read More

A study shows that women-owned businesses have grown 1.5 more than the national average over the years. But it also shows that about 1.8 percent of them only exceed $1 million in revenues - a challenge that many women entrepreneurs are facing today.

There are concrete steps that we can take to Read More

Before you are ready to create your Web Marketing Campaign, you want to put together a Creative Brief that will guide your Web Marketing Campaign. You and your client need to sit down and discuss this. So what is a Creative Brief and how do you make one? Read More

By going beyond the mere acknowledgment of the culture fit component in hiring to also intentionally reduce the level of bias involved in its implementation, hiring managers can dramatically improve the quality of hire while also maintaining, if not celebrating, diversity. What’s more, they simulta Read More

According to a recent study, employees who pride themselves on being above average for multitasking capabilities are actually the very worst to carry out their duties efficiently. Read More

The web continues to turn more and more visual and, the optimization of images in your content marketing is more important than ever. Read More