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I recently added the TwitterBar as an Add-on to my Firefox browser and love it! I posted from my address bar and sent my Twit on over (which is also linked into my FaceBook account). So someone emailed me from Facebook asking what it was and where to get it. Read More

You don't need whiners and complainers when you're building your team. If you want your business to truly flourish, you've got to focus on building a strong team of leaders. Read More

When done right, nothing pulls in qualified sales leads like a well-targeted offer for a juicy white paper. Offers for white papers and Webinars make up the bulk of ads in Web Digest For Marketers and the solo emails sent once a week to subscribers. I see what pops, and what lays an egg. Here are best practices gleaned after watching this marke Read More

It isn't often that we see a real, tangible result from the assorted bureaucrats, technocrats, plutocrats and republicrats that scurry around the halls of government. That probably explains why the various branches of the U.S. government get such low confidence ratings while the military, which thrives on concrete results, is at the top of the rec Read More

Love em or hate em, there's no doubt that Twitter is becoming a powerful force in the world of Social Networking. No wonder more online marketers are signing up every day. Read More

Mileage rates are changing in the middle of the year. Zane Safrit has the scoop, and a bit of a mileage tutorial for small businesses. Read More

The full title of this book is Get Noticed... Get Referrals Build Your Client Base and Your Business by Making a Name for Yourself. Is it really that easy? Is that all you need to do in order to build your business? If you learn to get noticed and how to get referrals, that is a huge step toward making a name for yourself and creating a successful Read More

Contrary to what many aspiring entrepreneurs believe, the key to a successful startup does not rest upon having a unique, one-of-a-kind idea. A good idea is a necessary starting point for any new business, but that's all it is. As VC and entrepreneurship teacher Rob Adams points out, ideas are not scarce: they're commodities. Virtually any idea Read More

Does an economic slowdown necessarily mean that business-to-business marketers have to find even more ways to do more with less? Or can a downturn create opportunity for smart marketers to grow and thrive? In this guide to B2B marketing during a recession, Jon Miller answers these questions and share specific strategies you can use to shine wh Read More

Legal Sea Foods launched a seemingly harmless campaign in May that landed the company in hot water. Read More