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Effective SEO copy is more than just the requisite percentage of carefully chosen keywords. The keywords boost the search engine rankings, but that is all they do.

To create compelling content that ranks well, it is important to understand the basics of great SEO copywriting. Read More

Web analytics and metrics can be overwhelming. The key to avoid drowning in the sea of numbers is to start with six key metrics for measuring how your website is doing. In this article, I dive into those metrics to help small businesses get a jump on their online metrics. Read More

With the update, Hangout users can use the app to call any phone number within the US or Canada for free with their iPhone, iPad or even iPod Touch. Read More

I have to admit that earlier I fell into this very issue and it made me way less productive. This post tells what it is and how to avoid it. Read More

Last week after court a young lawyer approached me in the hallway. He had just watched me argue a motion and wanted to introduce himself. Read More

The messages we hear today about digital disruption, organizational upheaval and technological shifts are all huge concepts for any business to wrap its arms around. And any time someone tells you need to transform the way you do business, you have a right to be skeptical, but the times really are Read More

One of my favorite things to do around Halloween is to watch all the classic Halloween movies. Amongst the spooky movie selection is my all-time favorite: Hocus Pocus. After watching the movie recently, I realized that there are a few lessons content marketers can actually take away.

They are as Read More

Setting personal and professional goals is an important aspect in order to have progress and in order to achieve success. Here's how you can set personal and professional goals strategically. Read More

Gráinne Lyons is an up and coming furniture and lighting designer from Dublin, Ireland who creates contemporary and innovative interior products with a distinct interest in form and texture. In this #TYBspotlight I ask her about her inspiration, running her business and her plans for the future. Read More

Your blog can be a powerful platform to let others know what you offer. With the right strategy, a blog can establish your credentials and create a way for clients to contact you and purchase your goods or contract your services.
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