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You keep hearing everyone talking about the importance of content marketing -- but how exactly do you impress human readers AND search engine spiders? Just follow this advice! Read More

Whether your business is just starting or it has been around for 100 years, the need to remain visible is constant.

You need to give today’s consumer a reason to stop at your business. Some have forgotten you exist, others get busy and still others may not realize what changes you may have made, Read More

Even though it has been a long haul, it’s nice to see some optimism surfacing in 2013. Earlier this year, a new study “2013 Business Outlook Survey: A New Reality Of Cautious Optimism” was published by EKS&H. It shows a return to cautious optimism despite growth lower than expected in 2012, and muc Read More

We’ve written extensively about content. Content is KING! Yes, you’ve heard this all before. Because it’s true. Content is very important. Great.

But, what about managing all of this content? Sure, you need to write it. See our post on content marketing for some tips on that. But, once you have Read More

Struggling to come up with new ideas for your blog? Don't let writer's block get you down. Here are 21 easy ways to develop fresh content ideas. Read More

There was an article published recently by Inc. which looked at a study to determine how social media activity affected workplace performance. The final results of this study revealed that those employees who were active members on 5 or more social media sites were the most efficient at work. Read More

Learn how to make better business (and life) decisions with Decisive, the third book from the Heath brothers. Read More

The Hype Cycle was a concept put forward by Gartner, Inc. back in 1995 meant to apply to technology product evolution and acceptance. As I was reading about it a while back, it occurred to me that the concept relates directly to how investors see startup opportunities and potential success as well, Read More

Possibly the biggest challenge entrepreneurs face is motivation. Staying motivated may not be easy, but there are ways to beat the motivation blues. In this post, mompreneur Melanie Kissell gives us a look at some basic tips that should help you get motivated and stay that way. You face many proble Read More

Who isn't sick and tired and annoyed and discouraged by all the SEO articles that promise to give you a super-secret, super-easy SEO trick that will change your life? THIS article about newsjacking is NOT one of those fluff articles. No outrageous promises here, just a really good description of ho Read More