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Website mistakes result in loss of leads, prospects, and sales. Your website is the most important part of your online marketing. The more website mistakes you make the worse results you get. Read More

Your value proposition is the foundation of your business; Are you ready to discover how to create an inspiring and powerful one for your business? Read More

Nearly 92 percent of consumers who search online for products or services trust peer reviews over advertising and when they find negative reviews, they are more likely to sway from you’re your direction and instead choose one of your competitors. Top-notch SEO, massive social reach, and stellar cam Read More

What are the pros and cons of a big LinkedIn Network? Should you be a LION on LinkedIn? In this post I analyze advantages & disadvantages Read More

In business, when you commit to a client, you give your word—and in return, you gain their trust and confidence. This trust and confidence are the end-all and be-all of customer relationship management. Everything that is done with and for the customer aims to earn their trust, to prove that your c Read More

Let’s just suppose you are a working couple with two kids. You are most likely two people waking up to mad mornings, dashing to the creche, cursing furiously in traffic, working on projects with ruthless deadlines and more. During the rambling meeting, you are wondering if the babysitter remembered Read More

A social selling strategy starts at the top. If sales management and senior executives are suspicious about social media – if they only see risk, their people wasting time clicking “Like” buttons and employees posting funny pictures, then they would be right to draw down the shutters and, in the pr Read More

Writing a blog post isn’t easy, but writing a blog post that converts is even more difficult.

You have audience data to dig through, experts to find and quote, data from case studies and reports to find and include to support your topic. It’s really not the quick, few steps process you follow t Read More

When Instagram first launched in 2010, many businesses didn’t feel that their business was suited for this story-telling visual app. However, the app has grown immensely with over 400 million monthly users active and 80 million average photos shared per day. Read More

Followers have a proportional impact on how far and wide your message spreads and the rate at which you get clicks and impressions. Read More