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The most commonly used social media website for building a small business brand are Facebook and LinkedIn, so it's officially time to get on board! Read More

Utilizing the 20/80 rule in business means nurturing the 20% of your customers who are responsible for 80% of your sales. Read More

The film We the Owners looks at various types of employee-owned companies through the eyes of employees at every level. Read More

As of right now, I am out of interesting books to read. There was a time when I strongly disliked reading, and mainly because it was forced upon me.

Having been out of school for quite some time now, I have grown to re-like reading actual books. It puts my mind in a good state and I simply enjoy Read More

Do you consider your blog successful or even know how to measure your blogs success? Want some tips? Read More

What happens when your business starts doing well enough that you could use a little extra help but you still don’t have enough profit to hire an employee? Enter the virtual assistant! Read More

What’s web usability and as a marketer, why should you care?

Content marketing and social media ROI may be the foundation of your marketing practice, but if your site has usability errors, no one will ever get to find out how great you are. Read More

Posting every day does not guarantee that you will have a successful blog. Value is more important than quantity. Read More

Nobody likes an adult Pinocchio. Keep reading for three major marketing lies we've debunked (and some fast and easy tips to grow your business!). Read More

Even though I have an Immutable Law, No Dicks Allowed, I still run into some opinionated, strong and occasionally obnoxious personalities. It can be a vendor or a customer. It can be a friend or a family member. And they all can be difficult to deal with, until I use the “FroMLE” technique. Read More