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Many people think that they need to be an expert writer in order to publish a blog or news letter. This article begs to differ Read More

The Pew Research Project has put the value of small business reputation management into numbers: 44% of online adults say they have searched online for information about someone whose services or advice they seek in a professional capacity, like a doctor, lawyer or plumber. Read More

You know what they say about work, it would be great if it wasn't for the people. If we could just make everyone see it our way, it would all be wonderful because, let's face it, most of us know we know best...whatever our role. So, we're all correct, all of us, all the time Read More

The questions on an RFP don’t need to be cryptic and complex. But asking them in that initial communication touch—the RFP—not only saves time spent in the evaluation and negotiation process, but helps the buyer communicate goals and objectives to the seller.

This article provides 3 tips for getting all the information you need the first time around Read More

A brand is after all just a name, so why so much fuss over branding? The simple reason to adopt branding is that it allows you to stand out in the crowd and helps your business/ product to make its presence felt. There are numerous ways of branding yourself and social media is one of them. Actually, in this case, five of them Read More

Chances are that you've found a business or information about a business through Google search or maps. It's free and easy to add your own company listing to these services through Google Places. Once you've done so, you can add contact info, business hours, photos, and more to help your customers find you online Read More

Empowering young people and youth for success at home, in school, & in business by cultivating responsible-thinkers. Know how to develop critical thinking skills in students. Help youth today with youth entrepreneurship, youth speaker Read More

IF you are a party to a contract and want out, there are certain things you should consider first. Read More

It’s taking some time, but many observers believe the economy has finally reversed course and that the recovery is truly under way. Perhaps not every consumer is feeling the recovery yet, but as confidence grows, along with incomes, companies need to be poised to take advantage. Here are some ways you can make yours the business that customers think of when they are ready to spend Read More

Whether you’re writing a direct mail marketing piece, copy for your Web site, or a print advertisement, the familiar refrain in marketing is that it’s the message that matters. But more often than not, copywriting is a hit-or-miss proposition. To break through in a media-cluttered world, your strategic communications must be sharp and persuasive, not wordy, confusing, or misdirected. Here are four surefire ways to improve the effectiveness of your copywriting in print and online Read More