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Customer service is a phrase that gets bandied about no end these days. Unfortunately many large companies, who spend enormous amounts on advertising, let themselves (and their customers down) with poor customer service. Small and medium sized enterprises may not have the staff to spend the time loo Read More

By Roye Okupe

As a marketer, I’ve worked with many startups some of which have gone to clock huge revenue. As we consult with clients every day, one of the questions that keeps popping up is how a business can market its website.

In today’s post, we look at 5 of our top tips on how you can ma Read More

In this post we look at my top 5 free tools to boost your Twitter exposure. Now I'm sure even you veterans will gain something from this article. Read More

If you think "I better not start a startup now, because the economy is still not booming" you will be making a comparable mistake to the people who thought during the dot-com bubble "all I have to do is a startup, and I'll be rich." In reality, what matters more is who you are, not when you do it. Read More

Seth Godin is a marketing whiz. Yesterday, something he wrote struck me hard; Influency isn't easy. Low-hanging fruit is nice, but Influency happens over time. Read More

Growing a business can be challenging, and at times painful, but keep going! The results are well worth any temporary discomfort. Read More

Instead of focusing on rank (which fluctuates and is based on too many variables to be an accurate measurement of SEO success) we always tell our SEO clients to pay more attention to visitor growth. Read More

About Us pages are ten a penny and most are pretty bland, as if written by the company historian. Here I look at what goes into making an effective About Us page referencing a few great examples. Read More

Continuing our Frequently Tweeted Questions (FTQ) series by addressing the query "I hear a lot about Pinterest these days -- but is it just 'a girl thing?'"
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If the ultimate measure is the resulting revenue, how you get becomes much less important how you get there. Many is sales lose sight of the objective and get caught up and distract by the means of getting desired and consistent results. Read More