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GM recently took out an ad in the Automotive News apologizing to the public and admitting to a series of strategic errors that have led to their current state of affairs. What are some of the lessons small business could learn from GM? Read More

Does sex sell or distract from your campaign message? Controversy is spinning over a brave online video campaign featuring dozens of topless sexy chicks parachute jumping to form a sky message "Siemens washing machine only 4999" or about $900. Read More

The average consumer may not be watching the nightly news or reading a local paper - but those influencing them probably are. According to a recent Ipsos Public Affairs Study more than three quarters of digital, or online, influencers are influenced themselves by traditional media. Read More

Busy executive, yet want to commit to better social media engagement in the New Year? Consider the option of a social media personal trainer. Read More

There are some things you must keep in mind to optimize your comment ability to drive great number of traffic to your blog. Read More

Deciding upon a time frame for each one of your SMART goals is not something to take lightly, and not all your goals will have the same time frames. Read More

Do you like learning about magic tricks? To me, the best magicians are the ones who share what they know. They love deconstructing tricks in front of you? So, do you want to learn some blogging secrets from me? Here are 27 Blogging Tips for Building Community. I'm sure you didn't know at least one of these! Read More

The economy, unemployment, companies folding, people losing their homes--2008 has left consumers wary of businesses. And that lack of consumer confidence requires straightforward, honest advertising messages to regain marketplace security. In 2009, perhaps more than ever, the words you use in your copywriting can determine whether you make a sale Read More

Here are ten SEO tips that take relatively little energy but often produce great returns. Read More

Whether you're marking online or offline, here are 8 wonderful tips to ensure your business is off to a great start in 2009! Read More