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I'd like to present you with an alternative to the formal business plan. It's my anti-business plan, and it's what I've been using ever since I realized that a business plan was not for me. Since then I've been ultra-focused on getting my business going without all the frustrations and distractions that I had before. Please understand that th Read More

The internet is a fast-paced environment. People can come to your website at any hour from a wide range of locations, each of them with different intentions or needs. Unlike physical retail stores, you can't see who is coming in and browsing around. You don't know much about the people reading you. How can we develop a rough profile of all these i Read More

Understanding virtualization and its advantages and disadvantages from a security viewpoint and keeping up with changes in virtualization and new security threats is essential. Because of its huge popularity, virtualization is likely to be an increasing target for new security threats. Read More

If you run an independent company and are looking for ways to raise capital, consider selling shares to your customers via a private placement. A private placement is a streamlined way to raise capital from a group of investors, whether individuals or companies. There is no need to get approval for a private placement from the Securities & Exch Read More

Michael Taylor of Slate's BizBox, tells how he secured a sizable line of credit from a local community bank, and what worked for him that could work for you, too. Read More

By now you've heard the news—your paid marketing and advertising efforts are suffering from a loss of credibility with your target market. Marketing authorities Al Ries and daughter Laura have even declared the "Fall of Advertising and the Rise of PR" when it comes to building brands and perceptions in the minds of consumers. In effect, mar Read More

Slate's BizBox takes issue with the NFIB's position on the auto bailout, instead saying that small business owners should support it, but should use it as a jumping-off point to score concessions for themselves. Read More

Shannon Paul wrote a really clever post the other day about Cultural Immersion for the Social Media tourist. She's hitting on something that's been nagging at me. We keep saying that listening is the first step to participating in social media. But companies who are seeking to better understand social media (and it's application for their busines Read More

Lay-a-way? Doesn't that involve some kind of a system where you pay for the merchandise BEFORE you take it home? A reasonable lay-a-way program would be a great option, allowing the customer to pay a little each week and walk out of the store with the item full paid for in 8 weeks. And yes, it usually closed the sale. It looks like some modern- Read More

Small businesses finally are getting their own little piece of the federal government's ballooning bailout package. U.S. officials announced the federal government as part of a broader package will lend up to $200 billion to institutions that originate consumer loans and business loans backed by the Small Business Administration. The rationale Read More