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As I was hanging up on a call with a new prospect today, the prospect said something that caught me off guard. He said, Dave, I want to thank you for calling me right on time. So few people do that, it's important to me and tells me a little about your professionalism. I really appreciate your resp Read More

12 top notch affiliate marketers give their predictions (35 total!) on what 2011 may bring to affiliate marketing. Read More

16 predictions (from 6 digital marketers) on what 2011 may bring: trends, expectations, forecasts... Read More

A very simple (and fun!)N illustration of why it is important to know your target market before advertising. Two demographics will see the same message, but receive two different messages (especially mean and women). Read More

You are running out of time to take tax breaks related to your business. Here are some things to consider if you are self-employed and looking for a way to squeeze in a tax break or two. Read More

I will be discussing 8 small business advertising promos you can learn from. Four will be successful ones and the other four, failed ones. This is what we call tactical advertising. I discussed the difference between a strategic ad and a tactical ad. You can click here if you want to review... Read More

This post focuses on a duplicate content problem that we see a lot. Why are SEO best practices missed so often? and what are the implications of small problems as you build and improve your site? Read More

What's the point of generating tons of traffic, if you don't know what to do with it once it hits your blog? Without smart traffic conversion steps in place, you might as well close the shop. Read More

The Pros and Cons of becoming a Business Freelancer.

A Reality-Check from me and my new Ferrari! Read More

Here is a simple exercise you can do to see which marketing tactics may be wasting your time and money. It is only for the brave because you do have to be a little ruthless with your decisions. Read More