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A GREAT lesson in bringing efficiency to Business from the most iconic waster of time and effort in history!

Business wisdom plus a mind-blowing VIDEO from engineering genius, Rube Goldberg... Read More

Did you know that each sales call you make is potentially worth $5000 or more in sales? What do you do to prepare for meetings to make sure that you maximize your efforts and don’t waste your time? Read More

Thinking about your customers is central to a good online marketing strategy.  This post is a practical look at using customer knowledge to build inbound links to your site, help your SEO and build your customer base. Read More

As I’m writing this article, I am quite curious on what my grandma is doing now. But have you ever wondered what would happen if your grandparents have a Facebook account?

According to a report by AllAssistedLivingHomes, Facebook has seen a surge of 1448% of senior citizens and over 55’s joining Read More

As social media moves firmly into the mainstream, I'm beginning to see behavior from the early adopters described best as "unimpressive". If social media is an inclusive platform, is there really a right or wrong way to use the tools? Read More

You need what you need to win the deal. You know that to get what you need, you have to act. What prevents you from acting is fear. Read More

50+ ideas on how to write something interesting that catches audience’s attention and force them to link to it naturally without even you have to ask them to. Read More

As small business owners, we’re often told to get out there and engage–that we should use social media to “even the playing field” (an expression I hate) and “meet” our customers and potential customers at the watering holes where they hang out. But…where should we go? What types of social site are Read More

In this video from the August 2010 RISE Lunch, Mark Sawyier, Founder of Off Campus Media, shares insights about local search for entrepreneurs and local businesses. Read More

Is LinkedIn a waste of your time?  Not if you care about lead generation, building relationships with decision makers, and saving time and money.  LinkedIn Read More