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A study insists use of small business credit cards was helpful in increased revenue and job creation between 2003 and 2008. But since the study was completed just before the worst part of the recession hit, we are left to wonder about the real impact of so much credit. After all, other sources insist that unpayable loans and low customer spending led many businesses to close. I wonder if any of them had run up big bills on their small business credit cards. Read More

OK. I'll admit it. I'm a huge Star Trek fan, particularly of the vintage 1960's series. And with the growing popularity of a recently launched Star Trek fan site which ranked pretty high on Yahoo! "trending" for Web search earlier last week, I decided to combine my love of pop culture references and online business advice once again. I hope the post is not just entertaining but also informative because it deals with a lot of pretty simple ideas about online marketing I've picked up over the last few years. Enjoy! Read More

How can something tiny make big business? Just ask Tumbleweed Tiny House Company's Jay Shafer - he can teach you how to build a small home for $20,000 - and make a big business doing so Read More

If your product is awesome enough, price shouldn't matter. Check out this small business news applicable to just about everyone. The incredible tree house built by a Swedish architectural firm profiled in this Fast Company article goes for $575 per night. Why? The pictures and description speak for themselves. How many other similar experiences like this are there out there? Does Holiday Inn offer comparable accommodations? Certainly not. So the price of a stay at a traditional hotel compared to one in this incredible tree house is really unimportant. Can your products and services make your competitors unimportant? They can if they're incredible. Read More

Once you begun to pursue your dream client, you cannot afford to disappear. Even when you get another big dream client engaged, you must continue your unrelenting, value-creating pursuit. You cannot disappear for months on end without having to rebuild the credibility and trust you gained by our sincere interest before you disappeared without starting over Read More

Ready, camera, action! Call me a slow burner, but I have only started following the developments of ‘The Social Network’ after their first full theatrical trailer was published on Yahoo Movies. In case you’re wondering what I’m talking about, the movie re-enacts the story about the founders of Facebook with a befitting tagline, “You don’t get to 500 million friends without making a few enemies.” Read More

Referrals are the best way to help grow your business; here are 7 tips to help you grow sales with referrals. In additions there are 8 places to look for referrals Read More

As a sales professional you need to nurture and manage leads to ensure profitable and timely conversion. Here are 5 tips from a market leader that will pay dividends if you put them into practice consistently. Read More

You might think financial reform is all about Wall Street, but consumers on Main Street will see some changes, too. Here are some of the biggest changes consumers are likely to see from the financial reform bill Read More

I will guess that many of you who read this post’s headline muttered, "duh" under your breath. And, you're right. The statement is seemingly self-evident. There are very smart people, however, who are still skeptical that user-generated content matters. If you ever find yourself in an argument with a marketer who dislikes user-generated content (yes, some still do!), there are a couple of points that may help them see the light Read More