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Facebook announced what can clearly be called a “me too” location check in function yesterday, but hey, when you have half a billion people using something, even a copied innovation can have huge immediate impact. Facebook Places is a smart-phone location check-in feature that allows users to share their location, find the location of their friends, and discover new places based on other Facebook user recommendations – much like Loopt, Foursquare and Yelp! provide Read More

Instead bringing up the weather or latest article in the Albany Business Review to break the silence, a fairly pragmatic accountant I've known for about a year looks at me and says, What motivates you to get up and write insurance everyday Read More

Why not refer your business acquaintances to your clients when they have a need? Referrals will help your client and your acquaintance and will only make you look better Read More

How do you thing is it bad to make money on the internet? Today thousands if not millions of people are doing it and probably you have had some success Read More

Twitter can be a great way for you to promote your business, but should you follow everyone who follows you? Well no, but that doesn’t mean you should be a twitter snob and not follow anyone. There are lots of people on Twitter looking to consume the information you put out and vice versa, there are many people that can be a valuable resource for you. However, we need to determine who are really the legit people on twitter vs. the spammers or people that will add no value. Here are a few things that you can look at on twitter to decide if that person is worth a follow from you.
Question Of The Day:
How do you decide who to follow on Twitter Read More

Changing your brand's name can be a great move or a disaster. In any case, it's a risky endeavor. I would like to share my recent experience from rebranding my blog  Ben-Lang.com to EpicLaunch.com, a mix of challenge, excitement and frustration Read More

The links will include a recap of the interesting articles and insights about entrepreneurship and adventure from the previous week. Enjoy Read More

Marketing podcast with Ethan Bloch (Click to play or right click and “Save As” to download – Subscribe now via iTunes

Imagine this scenario. You run an ad that directs someone to your landing page for a free report. They fill out the form, providing only their email address, and fifteen seconds later you receive an alert that tells you this person is a very high profile blogger, connector and influencer in your industry – just the kind of person you are looking for to pilot your new white labeled service. Read More

What is the value that you place on having a good logo for your business? Hopefully, your logo was just not an after thought. I will go as far to say that your business logo can make or break your business! Think about it, your business logo is at the center of your marketing that you do for your business. Your logo is put on everything including letters, business cards, website, brochures, advertisements, etc… Your business logo is just as important as your personal name that you sign on every business deal you do Read More

Most companies think that they have a sales problem, when in fact they have an even bigger problem. In most cases, it’s a lead generation problem. See why here. Read More