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Online surveys can be both overused and underused. When the timing and method is right, respondents are happy to participate and you’re able to get the responses you need to help make decisions. So, when are the best times to send out a survey? Read More

Have a startup budget but need social media monitoring and insights to develop your strategies? Here’s where to start and the tools to use. Read More

Understanding social media traffic and how it affects your website conversion goals will help you to create better performing design and marketing resources Read More

Venture capitalists (VCs) have long been seen as the top of the pyramid for startup funding sources, but in fact angel investors now fund over 60 times as many companies, according the Center for Venture Research. A major chunk of this activity is provided by the new class of Super Angels, who may Read More

Pitching to the media doesn't seem like rocket science, but it is definitely an art form. Learn how to pitch like a pro from this infographic.... Read More

As a small business owner myself, I am always trying to squeeze more out of every cent I spend on business-building. One thing’s for sure, no solo-preneur or entrepreneur has whole lot of money (or time) to spare, yet we all want to create buzz around our businesses and have an ongoing flow of lead Read More

Every end of year, the social media experts are summoned. They must share what they think will happen for the next 12 months.

“This year will be visual.” “You can expect mobile to take over.” “Marketers and brands will shift focus towards a more human approach.” “It’s the era of brands as publis Read More

A graphic showing the top 10 business book selection of 2014 including suggestions compiled by: The Economist, Goodreads, The Financial Times... Read More

Trying to be a business leader by instilling fear in your employees and partners is never a good approach, but it is particularly devastating in a startup. Yet I see this approach used all too often by new entrepreneurs, most of whom are not natural tyrants, but who are fighting to mask their own i Read More

Are you thinking the time has come to make a change, to get off the corporate treadmill and go to work doing something you love, with a chance to give back to the community? You’re not alone. An increasing number of workers in their 50s and 60s are eschewing the idea of retirement in favor of pursu Read More