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It's confirmed! Cover photos update no longer reach as many people as you thought it would. This means that you should leave cover photos' data update out of your reports! Read More

Remember what it was like when you first opened your business? You had a plan and goals. There was excitement and uncertainty. Your role then was probably very hands-on with everything. And here you are today. But there is more than finding your target client in a new market. There are some ways th Read More

This is an interesting article that is well worth reading. It offers a new paradigm on business problems and it opens up practical solutions that you may not have considered before. Read More

Sell Yourself Without Selling Out

Some entrepreneurs, including some of the most determined and successful are under the impression that they either don’t have to bother with selling themselves, or that selling yourself is wrong. Read More

Hashtags are everywhere, but are not always used effectively. Here's a primer on what they are, what they are meant to do and how you can use them for your small business marketing. Read More

IBM has been trying to commercialize Watson since its coming out party on Jeopardy a few years ago, and this year at South by Southwest they built an application that put the technology to delicious use. Read More

Clever uses of spreadsheets and ways spreadsheets are abused to solve process and collaboration problems.Spreadsheets are great – when you’re creating a spreadsheet. But, writes David Strom, software like Excel isn’t the right tool for a lot of tasks, and vast sins have been committed in the name o Read More

Social media is probably the most powerful media today. It can fetch great results for your business when used properly. However, these can also have negative impacts if you do not use them properly. Hence, it is important to know what not to do on social media, which can have a negative effect on Read More

Trust has been a factor in the human economy forever. On the web, trust is at a premium. Smart businesses will focus substantial effort on creating trust for themselves via search engines, social media, and online reviews. Read More

Influencer outreach — in its simplest form — is the combined effort of businesses and Influencers, usually bloggers, to produce the necessary content at a level of quality that will produce efficacious results. Read More