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These days every new entrepreneur understands that an innovative product or service is necessary, but not sufficient, to start a business. You have to build a web presence with marketing content to get visibility above the 51 million other new websites created last year, and attract the customers y Read More

Important strategic objectives and KPIs need to be accompanied with an action plan, that involves employees, budget and time planning. Read More

The Internal Revenue Service has just issued a consumer alert about possible scams taking place in the wake of Typhoon Haiyan.  As most of us know, on Nov. 8, 2013, this typhoon known as Yolanda in the Philippines – made landfall in the central Philippines, bringing strong winds and heavy rains tha Read More

I’ve been reading some great social media marketing articles this week. I have bookmarked the very best I’ve come across so that I can share them with you and give credit where credit is due. Read More

To guide you in your journey to building your own career as a management consultant, here are some important reminders and tips. Read More

There is no such thing as bad PR. Here is a few ways that the negative press, review or post about your business can actually improve your brand. Read More

Have you hired the best marketing consultant firm for your company?

That’s the goal when you seek to find someone to help with marketing. You need to find a firm that will help you turn your business into a success.

For some it’s an easy choice, either they already know someone, or they get a Read More

If you want to build a successful blog, you need marketing ... one way or another. When it comes to blog marketing, Blog Engage is probably one of the best blogging community for both business and leisure bloggers.

So, what is Blog Engage?

BE (in short) is a community where both professional Read More

With plenty of upsides, it is no surprise that many companies - including startups - are choosing to developing their business in Singapore. Read More

Even in this age of globalization and virtualization, the geographic area where you choose to live and work can still make or break your startup business. I still have to tell some entrepreneurs that even with the best idea, they have to move to Silicon Valley to find the investors they need, or th Read More