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Before you shoot a video of anyone other than a professional actor or actress (and sometimes even then), you need to get a document – often called a “permission and release form” -- by which he or she: Read More

It’s no secret that social media is hot. It is the tool Du jour for any business professional eager to expand their reach. But how can businesses maximize their time spent online? Six quick ways businesses large and small can benefit. Read More

I’ve talked before about Everypost, and labeled it “THE personal social media management tool.” Now, Everypost supports business pages on Facebook, LinkedIn and even Google+. Is this a game changer? Read More

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? For example, it used to be that marketing via social media meant buying banner ads on Facebook, or buying Read More

Blogging is a lot of fun and it has so many benefits. However, it can become less fun if it's all about you all the time. Do you feel that when people come to your blog that they are getting something for nothing? If you feel this way then you are a stingy blogger.
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You may have noticed that most times your posts may rank higher on Bing than Google. I stumbled upon one of my posts that ranked very highly on Bing and Yahoo and decided to check if it is ranking that high on Google only to discover otherwise, so I decided to investigate more only to find out that Read More

If you want to change your life, don’t go looking for solutions, go looking for question. Stop asking what can I do to be rich? The right question is why am I not rich yet? The good thing about the right question is that, it puts the responsibility on you and that’s what nobody likes. The right que Read More

Twitter is a powerful social media tool for businesses to market their brand. Every day thousands of tweets flow through the social network about every imaginable subject. A wide variety of individual and companies - large and small, local and multinational - all leveraging the 140 characters to ma Read More

The demands on social media marketers continues to grow and distractions are everywhere. For many of us, it’s challenging to efficiently manage the day-to-day tasks involved with the constantly-changing landscape.

With that, it’s important to streamline your social media initiatives as much as p Read More

Here is one thing that businesses do that may be a little irritating - coming up with acronyms. Why do they do it all the time? Look at this graphic and make a comment. Read More