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One of the more common questions we’ve heard from website and app owners is, “How do I know which publisher or affiliate network to join?” Read More

The spate of work that lies before a blogger is humongous to say the least. With all that work piling up, it’d be nice to have a few automation methods, workflows, and certain tools to help push and promote content to build a teeny weeny bit of leverage to your blogging efforts. Read More

There are many factors to consider when you’re choosing the social media platform that is right for your brand or company profile. First off, you have to decide on the resources you’re willing to allocate every day, week, and month to maintaining the account. A state social media profile can someti Read More

Towards the end of 2012, Software Advice, CMO.com, and Eloqua teamed up to ask marketing professionals their priorities in 2013.The study titled B2B Demand Generation Benchmark Survey, gives marketers a complete view of the current status of the marketing sphere as well as a look at what’s to come. Read More

Most people get a terrible return on marketing investment. They waste time and money on bad channels and tactics -- then get nothing in return. Here's why, and how you can fix it. Read More

Ireland’s 12.5% corporate tax regime has been under the microscope of late with a lot of media comment, much of it unfavourable, emanating from the US in particular. I thought it would be worthwhile to try to cut through the hysteria and hype in this post, by reverting to the facts and calm comment Read More

Every entrepreneur wishes that he could predict whether his idea could be the “next big thing,” before he spent his life savings and years of energy on it. Investors, on the other hand, typically don’t even look very hard at the product or service, but prefer to evaluate first the entrepreneur, and Read More

After helping small biz owners for more than 22 years, Intuit is teaming up with Jimmy Johnson to give small businesses the chance to play among the MVPs and win their very own 30-second television advertisement that will air during the Big Game on February 2. Read More

Most businesses will now be familiar with the assets a Facebook page and company Twitter account can afford. However, the ‘social’ aspect of these social networks can often restrict the promotional motivations that a business effectively wants to use these platforms for. Sectors such as finance and Read More

While certainly not the most fun or glamorous aspect of SEO, a link audit is a necessary component that should be conducted on a regular basis. The inbound links that point to your site serve multiple purposes. In addition to generating traffic to your website, they also help to tell a story to ... Read More