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Several years ago, I had an eye-opening experience while in the midst of venture capital pitches and fundraising discussions for my company, Lendio.com. I remember one particular VC who ruined his chance of partnering with us right from the start when he said:

"I don't know how anyone can be a p Read More

Employees form the backbone of any business, and employee morale is a critical factor to a company's growth and success. Happy employees work harder, are more creative and care more about the company's overall success. Here are three tips you can follow to boost morale at your small business. Read More

Alright let's talk about climaxes today. The dictionary defines the word climax as: The most intense, exciting, or important point of something; a culmination or apex. Read More

Creating content is NOT enough. To attract the perfect customer with must understand who they are and more importantly, who they are not. Then craft messaging that speaks specifically to that person or business in the way they wish to be spoken to. Read More

A recent survey found that Supplier Quality Management (SQM) helps identify industrial issues earlier. Find out how this can improve your production strategy. Read More

Mindshare is the time, energy, and dedication channel partners have to sell your products. If you can optimize the mindshare of your partners — sales will increase. Read More

These 3 articles represent the top mindset shifts, techniques & tips, which my readers have thoroughly enjoyed over the last 6 months, and are a perfect way to jump-start the second half of the year. Read More

Learn how these 5 leading brands effectively increased brand awareness while incorporating mobile marketing into their social media campaigns. Read More

You may be probably wonder how you can get new clients and retain all your present customers using email marketing solutions. You will be able to do this because these solutions allow you to use an attractive as well as the best communication setup. Read More

When it comes to making changes regarding SEO, we often do not think of the end user (the customer). How can you make sure your SEO strategy will also benefit your customers, old and new. Read More