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The "secret" to writing seductive web copy is to follow a proven 6-step process. To get started you need to know exactly who you want to seduce...

How seductive are you?

I’m not a great seducer.

I don’t have a string of conquests to boast about. I’m no modern Cleopatra.

But as a markete Read More

Why would franchisees of a major fast food franchise use debit cards-with fees, instead of checks, to pay their employees? Why do Albert and Carol Mueller, franchisees of this chain, insist on paying their hourly employees with a debit card?

And, the debit card they’re using? It’s special. It (a Read More

A billionaire is born, but Shutterstock founder Jonathan Oringer says more money doesn't change a thing. On Friday, Shutterstock founder and CEO Jonathan Oringer became the first billionaire to emerge from New York's fast-growing tech start-up scene. Oringer founded the company in 2003, using 30,00 Read More

Fiverr, the online marketplace for people to buy and sell services for $5, recently announced a new platform to better support the "gig economy".

The new platform includes a visually oriented design scheme as well as a number of new analytical tools that allow gig sellers to better manage thei Read More

Marina Gorbis, author of the new book, The Nature of the Future: Dispatches from the Socialstructed World and executive director of the Institute For The Future, wrote in our Futurist Forum that:

"We are moving away from the model in which learning is organized around stable, usually hierarchica Read More

A look at what some of the largest tech companies are doing with what they know about you. When you log onto the internet, click on a website or search a word, tech behemoths including Google, Apple, Amazon, Facebook and Yahoo are watching. They track your preferences, collect information about you Read More

If you are posting on a blog every week day, you are providing a lot of content about your topic. But! Are you getting a lot of post views? For many who are Read More

The book publishing industry is in such upheaval these days that many authors, even those who have been very successful with traditional publishing, are searching for useful, relevant information to help them move more books.

One of the first questions that publishers will ask an aspiring author Read More

Credit card processing is undergoing major shift with the introduction of mobile phone based payments. Every small business owner needs to learn what this technology about and how to take advantage of it. Read More

As entrepreneurs we all make mistakes, and with every single one comes a life lesson. Some mistakes can be fatal to our businesses, but in some cases, they can also be the driving force behind our successes. Read More