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Understanding your customer is critical to your business. But what may surprise you is that there is a lot you can do on your own without the need for expensive research. You and all members of your team can develop skills to find out how consumers truly engage with your business and why they go ba Read More

By building up quality content and visitor loyalty on your website, you're adding energy to a marketing flywheel. In today's Whiteboard Friday, Rand shares insights on how to add energy and when to release it Read More

By Lanre Solarin

After a few weeks of starting your online business, you realize that guest blogging is the next big content marketing strategy. So, you jump right at it. You place your feet in a churning bowl of water and then go on a 7 day writing boot camp. With up to 50 guest posts in your a Read More

Benefits and drawbacks of BYOD in the workplace. Cost savings, privacy issues, and how BYOD affects workplace productivity. Read More

You’ve got your idea for a business …

And it has a big enough market and high enough profit potential to make for a great Carefree Business.

Looks like you’re ready to pull the trigger and move on to the next step …

Which means it’s time to put up your website. Read More

Joshua Boswell explains how using social media is just the first step in forming lucrative relationships with clients. Read More

We have all heard the sensible idea that we can learn from our failures. Yet the frustration and embarrassment that we often feel after a screw up can prevent this education or at least put it on Read More

If you were able to do a 15-minute sales presentation, get three new clients, and add thousands of dollars to your bottom line income, would you do it?

The likely answer is “Yes!”

In this down economy, many copywriters and freelance business writers are looking for innovative and low-cost way Read More

Does your site or blog run on WordPress? This post lists 9 WordPress plug-ins we use most often, and why we love them. Read More

When your employees are going to be spending long hours at the office, it’s important to give them the space to feel comfortable. And, your clients? Same thing. Read this blog post for a multitude of useable tips.. Read More