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Have you have ever wondered how it is that some of your competitors seem to always be in harmony with their customers, while others fight to stay in their good graces? There is a good reason for this, and the sooner you learn it and put it into... Read More

It’s an old saying but still valuable today. Business people are only as good as their word. If you make a promise – deliver it. Or renegotiate. Read More

Yes! Alexa Rank matters, sorry I just had to be blunt about it. Alexa rank is simply a numerical position of your site compared to all the other sites in the world. For example, Google and Facebook are the two most visited sites in the world and thus occupy the top two positions. Read More

Recently, we highlighted ways that brands could recognize and reward their fans for free. Some readers were more anxious to see these techniques used in real social life, so we did some digging and found brands that are doing exactly that. Did you miss our original post about rewarding your social Read More

The only way to get the attention on Twitter is by publishing content of interest. Unless you’re a celebrity (and in that case, whatever you do have thousands of adoring fans) have to fumble tweet well.

If you want more tweets to be retweeted and your followers to click on your links, follow the Read More

ContentLEAD reported that small to mid-sized businesses still focus a lot of their attention on creating content for email marketing campaigns. An iContact study discovered that SMBs dedicate 15 percent of their digital marketing budgets toward email content. Businesses only put 8 percent of their Read More

You Want To Start Your Own Business...Now What? Six Actions Small Business Owners Should Take Before, During, & After Start-up
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Is your head spinning from all the stress & time spent on business plans, forecasts and budgets?  Remember, planning is not a science…it’s an exercise…that should refresh Read More

Have you ever heard of the The Furrow? It is a customer magazine that has been published by the John Deere corporation since 1895. It is now available in more than 40 countries and in 12 different languages, and is widely considered one of the earliest examples of content marketing. The truth is, t Read More

Accountants and bookkeepers serving small business clients are facing a growing problem – how to provide services that are valuable to the client in a way that makes it profitable for the provider. Part of the problem is that small business, while they need quality accounting and bookkeeping servi Read More