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Success with social media comes down to understanding your strategy, understanding your audience, and creating something that fits both while accomplishing your end goal. Regular audits should measure against all of these things, and help you drive change. Read More

With the growing interest in out-of-town businesses, will this help the world economy? Find out if having your business outside of the busy area is beneficial. Read More

Marketing That Works: It's All About Influence! It is a game that is played not in the market, but in the MIND --the mind of your target customers! Read More

No matter how big or small your business or brand is, social media gives everyone the opportunity to have their say in the public domain about you.

It can, however cause headaches if the sweet turns sour, but that first response can make all the difference to your brand. Read More

One of the first questions that I get from many entrepreneurs is “How should I set up my company to minimize my setup costs, tax liabilities, and risk of lawsuits?” The answers are different in every part of the world, but the parameters here in the US should give you the considerations you need in Read More

Like your business, your website is something that requires planning and effort. Do you want it to showcase your products? Do you want it to drive leads for your business? Knowing what you want to get out of your website is where you should start. Read More

It is safe to say that there are millions of people in this world who desperately want a better life at work. The only question is: Do they "kinda" want a better life at work, or do they "really" want it? Read More

Making ornaments
Kenyan women love decorations, and making and selling ornaments would make a great business idea for the Kenya woman. One can engage in making ornaments with the use of the readily available materials for instance shells for those living in the coastal region. Read More

I have my own dedicated Wordpress site and as many other Web Admins I like to keep the user experience perfect. A big issue to consider when calculating user experience is page speed and after digging and playing around with some plug-ins and changes of my own I thought I’d put it down in a list. Read More

Are you thinking about outsourcing some of your small business’ HR functions? Need some information to help guide you through the process?

In the past two weeks, we first introduced the topic of outsourcing Human Resource functions in small business and then discussed the positives and negative Read More