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Online store owners may face a problem with content updates. On the one hand, there is a recommendation to publish fresh content regularly, but on the other hand, there are a lot of static pages in an online store with relevant information which do not require to be updated. Let's take a closer loo Read More

“When writing copy, assume that your product is the last thing on your reader’s mind.” Bob Bly shares that great insight in his Bob Bly’s Secrets of Successful Business-to-Business Direct Marketing special report. Read More

In the fifth of this seven-article series, we focus on one of the myths surrounding mobile BI tools and the cost and time required to achieve true self-serve, mobile BI Read More

Community Management is an important part of digital marketing as a whole. If your business does not have a dedicated Community Manager, the results you will see from your social media activity will be limited. Too often I have seen marketing managers or interns given the duty of using social media Read More

SEO can be hard to understand, even for experienced marketers.

For one, there is precious little information available on how1 search engines actually rank pages. Nearly two decades after its birth, the Google ranking algorithm is still largely a mystery. If we do know anything about it, it’s mo Read More

While startups like Airbnb, Dollar Shave Club, Snapchat, Uber and Dropbox get all the attention, there are thousands of other startups that deserve to be placed in the spotlight. Whether you’re a business owner or a consumer wanting to stay on top of the latest trends, here are 10 hot startups you Read More

If you are struggling with growing your online sales due to your budget constraint, read these marketing strategies that I use to help our clients grow. Read More

If you think you don't have time for social media marketing check out this easy to follow sample 7 day social media marketing plan that you can do in less than an hour a week. Read More

Irrespective of your thoughts on whether or not Brexit is good or bad, the fact is that the UK will soon be making its negotiations to leave the EU. Read More

Leaders, let me invite you to step back and take an honest appraisal of your company culture.

Do you find that there’s a lot of wasted time by your team members — even by yourself?Do you feel like you’re pulling teeth simply trying to get people to get some work done? Do you, personally, find yo Read More