BizSugar.com › User › blueenergy › Voted

The author encourages sellers to spend less time on the content of their important presentations and more on the dynamics of being memorable. Read More

Information for small business owners trying to break into the retail market. Read More

Jerry Kalish of Slate's BizBox divines a few rules for how to survive down times from a recent interview with a professor at Harvard Business School. Read More

This is not the first time in which U2 has “accidentally” let music from an upcoming album slip out prior to release. While this might indicate that in this digital age, it is very difficult for a high profile band like U2 to keep things under wrap, I think it would be quite short sided of us to dismiss the idea that it's possible that U2 has ado Read More

In the year leading up to this TED talk, the web tool Twitter exploded in size (up 10x during 2008 alone). Co-founder Evan Williams reveals that many of the ideas driving that growth came from unexpected uses invented by the users themselves. Read More

This month, a comScore study reported that search engines have become the primary resource for seeking local services. With that in mind, Search Engine Land listed some takeaways from SMX West, intended to help small and mid-sized businesses (SMBs) optimize their business listings across local search. Read More

In addition to being an exceptional tool for personal business networking, LinkedIn is also a great place to market your business. Here are five tips to help your business network grow through LinkedIn: Read More

The current economic environment makes marketing professionals' ability to produce desired results—as efficiently as possible—top-of-mind. Knowing what to improve and by how much is vital to establishing realistic performance targets and metrics. This two-part article discusses how to use benchmarking to assess your organization's performanc Read More

Results from a survey about marketing budgets are far from pretty, but the conclusions drawn by Church of the Customer blogger Ben McConnell are downright beautiful. Numbers aside, the latest findings from the Association of National Advertisers (ANA), which surveyed its members, include the words "reducing," "eliminating," and "delaying Read More

As marketers look for ways to optimize lead generation, they are recognizing the value of using educational content and thought leadership to help attract more customers. So what is a thought leader? First of all, thought leaders don't really refer to themselves as thought leaders. Thought leadership is an outside assessment based on what Read More