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You’ll want to keep your eye on the outcome as it may have an impact on the business decisions you make in the near future. To help you figure out what you should be paying attention to, we’ve elaborated on some of the main issues that stand to affect entrepreneurs and business owners alike. Read More

As a content marketer, the key to answering the simple question “who are you?” lies in telling your story. Read More

I took my car in to be serviced the other day. The dealership has done a fantastic job in designing a great customer experience.

I made my appointment online, it was easy to choose a time that was convenient for me. The day before they sent me a reminder and introduced me to “Dale,” my service Read More

Have a co-worker, employee or client you need a gift for? Choose one of the 10 books below from our list of best marketing books (and sales books) this season. Most of the books below were published in 2014, with fresh and up-to-date information. Read More

When someone asks me for the best way to fund a startup, I always say bootstrap it, meaning fund it yourself and grow organically. Bootstrapping avoids all the cost, pain, and distractions of finding angels or VCs, and allows you to keep control and all your hard-earned equity for yourself. Despite Read More

See how you can spend your time more productively by generating more sales leads compared to cold calling. Read More

Episode 13 of TrendPal Podcast with Lotta Gergils Aston and Martin Lindeskog.

Bits and Pieces of Sensitive Material. [Editor’s note: I cut the episode in two pieces. Is it a “trick or a treat”? ;) ^ML.] We are talking about a belt-scooter, Movember, Apple Pay versus CurrentC, Deezer acquisition Read More

In this #TYBCommunity post we share posts about Twitter vs Facebook, growing your YouTube audience, content strategy, increase leads through your blog, a chat with Ian Cleary, writing for the web, trick or treat mindset, SEO and more. Read on to find out how you can contribute and help make these u Read More

It’s no secret that people are going to like things that seem more human and less robotic. However, making a blog seem more “human” can be a difficult task (especially if you’re an eCommerce company). It sounds funny that making something “human” would be hard for, well you know – humans. But the t Read More

I quit printing about a year or so ago. And you won’t believe why. The printer I have is so complicated with so many bells and whistles that it takes a computer science degree just to print a simple document. - See more at: http://diymarketers.com/ikea-apple-commercial-spoof/#sthash.nGr4rhNG.dp Read More