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The Hotel business is very visual in nature, which makes social media perfectly suited for advertising. Not only that, but it is a great way to build a personal rapport with your visitors, do some follow up, and get some of their recommendations.

Without a solid social media strategy, Read More

Instagram has become an avenue for expression. People use it to share personal and real-time experiences. Brands use it to tell their story and connect with their customers.

Apart from sites like Amazon, Instagram is becoming another great channel for making sales. Because of its visual nature, Read More

Instagram is now absolutely massive. It’s so big that if you want to achieve huge success, you’re going to have to start using tools.

Why? Because tools are designed to help us. Need help scheduling your posts? There’s a tool for that. Need help customizing your images? There’s a tool for that, Read More

Are operating on a tight budget? These 5 free or inexpensive online advertising tools will save you time while you boost your brand. Read More

What is a warning sign you look for when determining whether you should turn down a client?
These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most successful young entrepreneurs. Read More

Vidyard, a leading video platform for business, recently released their annual Video in Business Benchmark Report and it is full of great information on how businesses are leveraging video to engage customers and prospects. The study found on average 52% of viewers watch a video all the way throug Read More

It’s No Myth Poor Hiring Decisions can Hurt Your Business (cartoon). Have you seen an unicorn at an office? ;) Read More

Nearly 2 billion people have tuned into Facebook Live broadcasts. For businesses, this means there’s a huge audience out there that’s willing to engage with you over real time video. Whether you’re looking to answer questions, show off some behind the scenes shots from your office or showcase a liv Read More

Just like all the other social media platforms it's time that podcasting had their own stories too. Tune in to this episode of Podcasting Stories or #PodStories with Ms. Ileane. In this update, the question of the day is how many mics do you have and why. You'll also hear feedback from two listener Read More

Projects and processes are closely related concepts but they are very different. We explore when you need to use one and when to use the other. Read More