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Do You Value What Your Business Produces So Little That You Want To Be The Cheapest In Your MarketPlace?

I often find that the business owner is often the key driver of the price. Perhaps there are some self-belief issues that keep your prices low because you don’t believe you deserve more. Read More

It seems preposterous to suggest that there are online companies that put time and money into social media and don’t bother to measure their return on investment (ROI). In fact, it is believed that over 70% of online businesses that utilize social media as part of their marketing drive are guilty o Read More

For example, if you create one promotional email and send it out you may get a good response or it could not get the response you expected. However, you could get even better response for the mail you sent if you sent an A/B split test email. You might be thinking what an A/B split test email is? Read More

From childhood, stories are how we make sense of everything in this world. Stories are how we still make sense of this world, be they through news, blogs, movies, documentaries and so on.

When it comes to your blog, stories are again how you’ll keep your audience interested and engaged, always w Read More

Effective marketing requires several tools all working together. Here are 5 basics that you must have in place. Read More

Will social media marketing experience a re-birth? Will Chrome finally become the top browser on the planet displacing arch rival Firefox? Will Foursquare be sold this year, transforming the world of location-based media? Will BlackBerry experience a renaissance becoming once and for all the unriva Read More

The overall point of email marketing is to make a relationship with your customers so that when they need the product or service you provide they think of you first, in this way you can increase your business. Read More

If you are running a small business today, then there is practically no escape from having to maintain some kind of Internet presence. Whether you like it or not, have the time or money for it or not, it has become a fundamental part of doing business. These resources will help you do it properly. Read More

Regardless of how prosperous your company is, there is always room for improvement. And when is a better time to change than now? In honour of 2013 we have come up with a few New Year’s resolutions — regarding your customers, employees and yourself — that every ecommerce business can, and in some c Read More

It is not in 2013 that Facebook will stop making the headlines.

According to Vincenzo Cosenza’s latest World Map of Social Networks, the networking site remains the major player in the social media realm. The map is updated twice a year in June and December based on Alexa traffic data, and track Read More