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Do you despair over the high percentage of ecommerce shopping carts that go abandoned on your site? You might be worrying unnecessarily. Website conversion company SeeWhy reported that the shopping cart abandonment rate rose in 2011 (as it has for the past three years) and predicts this trend will Read More

While your products and public relations efforts might be what attracts customers the first time, it customer service that will keep them coming back.

Some valuable lessons and a great customer experience from UPrinting customer service.
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Most people complain about Google’s algo updates, but consider that the same percentage of sites that moved down also moved up; can I hear somebody say – “ain’t that sweet!” Read More

One of my favorite social-media-fueled trends over the last year or so has been the resurrection of Betty White's career. Her 73-plus-year journey has been an inspiration ... and it's taught me a few things about social media. Read More

I’m fully convinced that both inspiration and perspiration are always required in a startup. Yet many people seem to be stuck on one end or other of this equation – all perspiration with no dream, or all inspiration with no reality. Success is the right balance of both for fun and profit. Read More

Today, it's hard to keep up with everything going on in information security. However, computer security affects any business with a website, online database, or computer.

For that reason, here are seven information security buzzwords every small business owner should know... Read More

If you are worried about starting a small business because of what has been happening to big businesses, don't be. A small business has its own set of perks. Read More

Have you heard of the new social networking site, Zurker, yet? Zurker is a new social media site where you become an investor and earn shares. Learn more here. Read More

Most businesses treat SEO like a one time project – get everyone on board, do it and then it’s done, right? But, missed opportunities abound when no one is skillfully monitoring keywords, landing pages and conversions. Read More

Social media is a great tool to build customer loyalty when done right. Learn 5 ways to make sure your social media practices don't kill your customer loyalty. Read More