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Many of you have planned out a stellar holiday strategy to generate awesome sales but I'm here to pitch the case for NOT offering holiday discounts. Read More

Simple article about creating a Google+ page (just launched and similar in nature to Facebook pages). Read More

Fortunately, it is possible to get festive without breaking the bank. Here are seven ideas to get you started. Read More

So, with all of the advice that businesses should be involved with social media, it seems logical to want to measure how it works. But what do you measure? And do these measurements mean anything? Read More

The lines have become blurred from traditional SEO to SEO on “steroids”. Traditional SEO is still relevant, from keyword-rich website content, code to content ratio and optimization, to being Google compliant. Read More

As well as a potential long term customer relationship. A recent experienced showed how a simple error after a sale could have been avoided. The customer service and follow up process is vital if you want additional sales from customers. Read More

If you want to have a better relationship with your boss, it helps to know what kind of boss he or she is. In order to help you learn how to manage your boss, Karol Wasylyshyn wrote Behind the Executive Door. Read More

The number of posts that actually go viral is pretty low. However, if you know how viral marketing works, you may be able to take a couple of your posts viral. Here are some reasons why your viral marketing campaign may not be working and what you need to do differently.
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In a lot of ways, working from home, being your own boss, is a dream come true. However, you need to realize that it isn’t all unicorns and rainbows. There are some very real challenges to leaving your “real” job and working for yourself. Read More

As a business owner, every minute counts. If I make a mistake, whether large or small, it can potentially cost me time, money and aggravation.
All of us make mistakes. Without them, how would we learn anything. Save yourself from stress and anxiety by considering (and avoiding) these common busine Read More