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Social media is dozens of different platforms with different types of environments and atmospheres. Now add in the cultural differences in the social media platforms from different countries. Some social media platforms are more appealing to us than others. And others just do not feel right. Read More

For a real international sales advantage, you need to understand your international client at their own level, on their own terms and have an understanding that is deep enough to be meaningful. This means that you need to dig deep to understand the reasons behind any questions that pop up... and put your own cultural filters aside. Read More

In this second post on StumbleUpon over the last two days I wanted to share this great video on how to promote your small business Website with StumbleUpon. In the video, Bob Sommers does a great job of explaining how this particular social bookmarking sites works and even some tips. (Submitting your own sites is bad form so get your friend to do Read More

These four posts from the LinkedIn blog tagged "small business" provide some great insight into how to use LinkedIn for small business. From optimizing your profile to attract businesses from within and outside your region to helping small businesses reach global clients to changing the way small companies do business to general tips for small b Read More

Stephen Nold lists his top five benefits of social media. I would agree with all of these and add that these benefits result not only from use of big social media and bookmarking sites like StumbleUpon and Digg but also and ESPECIALLY from using niche sites like bizSugar where your chances of being heard and having your submissions ranked highly i Read More

Welcome to my Guy Kawasaki advice mash-up - my take on Guy's advice for entrepreneurs and CEOs that he offered during a couple of recent talks. These are ideas that can help you get your company's 'ducks all lined up' and your organization 'firing on all cylinders'. Read More

On August 12th, BestBuy, the multinational consumer electronics giant faced a “too good to be true” challenge. In error, they posted a 52 Samsung Digital TV for sale at $9.99 on their website . On the surface, this is a simple story. Yes, a too good to be true story. However, there are several additional currents that should be challenged and inve Read More

I've read a lot of articles lately about using LinkedIn this one is different in that it takes on the topic of specific tools and why to use them. Do you have any favorites to add to the list? Read More

Lisa Wood's blog post about how to use StumbleUpon to grow your small business is the first in a series of posts about using the social bookmarking site as a powerful marketing tool to promote online ventures. The post begins with a simple introduction to the site and an explanation of how it works. Next come posts on how StumbleUpon can help you Read More

If you have not taken the time to really understand you customers then you are left with assuming you know what they expect. For example if you have ever been asked to quote on a job do you tell the customer when they will receive the quote or do you leave it up in the air by saying...I will get back to you with the quote soon. Here are a few tips Read More