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Teens are spending more time on the Internet than with any other form of media. And their media consumption has a big impact on your digital marketing strategy. Read More

We use a plethora of ways to communicate with employees, but we still aren't reaching them. Why? Even with the myriad of technology options we try, employees continue to say, “I didn’t know that” or “No one told me.”
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Pinterest pins really last longer than any other social share. Have you ever checked out a referral from your Google analytics to find it was a pin from months ago or even more than a year? Would that ever happen via a month old tweet or Facebook post? Read More

Your website serves as an online portal of your business. It doesn't only allow your customers to easily access your products and services, it also helps extend your business reach.

And to be able to ensure that your site can actually convert visitors to qualified leads, the following are some o Read More

This guest post by Velly Angelova explains 4 digital marketing tactics and lots of tips on boosting your brand exposure. How many are you already using? Read More

I had to live without a smart phone for a month. It’s a first-world problem but it changed my life in a good way. Read More

This guest post from Desolie Page not only explains why a style guide is essential, she covers what it should include. Bit by bit. One to bookmark! Read More

Innovation in business has less to do with economic swings and more with the strength of a company’s passion, taking care to avoid knee-jerk reactionary rhetoric and disjointed activities along the way.
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This white paper is about integrated marketing and the four components marketing directors should include for a successful web strategy. It’s a valuable read for marketing executives who want to lead their organizations to greater brand awareness, better prospect interactions, and increased sales b Read More

We see many businesses struggling with this problem across sectors and across all stages of the company lifecycle. Focusing on B2B selling, I'm tackling the problem over 3 blog posts. The first one below reviews the questions you need to consider before building a sales model that works for you. Read More