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If social media marketers fail to prove the cash question, business will become cynical and take the view that social is unproductive. Read More

here's how to do your own brief Management Accounting exercise. Hopefully this will underline the ease and value of the process! Read More

Most business people have a profile on Linked In and I'm sure you do. However, is your Linked In profile as professional, effective and engaging as it could be? Read More

The use of effective business communications and learning how to coach and counsel employees are the hallmarks of an effective manager as coach. Read More

There is without a doubt one boss that I have had in my marketing career that I would call out as the very best boss I ever had. Partly as he was so exciting, inspiring and technically excellent, but also he taught me some key principles about what makes a great leader and boss Read More

Today I was reading a white paper from comScore called US Digital, Future in Focus 2012 and the stats are amazing. They cover all aspects of online behaviour, some of which I have listed below: Read More

What if your small business could monitor the needs of your local community in real-time for services and products you provide? Imagine getting a text message when a local person or business posts that they would pay X dollars for your services/products. With Zaarly, this is now a possibility and c Read More

Sales is a team sport. You succeed for and with a team, and bringing that team together early and often improves your odds of winning your dream client opportunity. Read More

Sometimes momentum is positive, helping you to climb to greater heights and produce greater and greater results. But momentum can work the other way, too. Read More

The inability to listen sends your dream client a message. It tells them all they need to know. And it will undo your ability to win an opportunity. Read More