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LinkedIn is an awesome tool, as we all know. THE business social network has uncovered a great deal of opportunity for job seekers, master networkers, company brands, content marketers, recruiters and sales personnel. The “winner take all” concept has landed in LinkedIn’s lap, with no real competit Read More

What Tony Blair has to say applies to all of us, no matter what we are doing. If not, events will take over your life. Read More

I have now been blogging for 11 years and published 2705 posts. My intention is to continue to publish stuff on EGO blog for at least 11 more years..., but I must admit that I have been thinking of putting the blog on a temporary hiatus. One reason for taking a blog break is that during the years o Read More

One of the most cost effective selling techniques is also the one sales technique where many retailers either avoid all together, or completely fail at performing properly. This sales technique is of course the upsell. Read More

Press Release is an important aspect of building visibility for your website, not only does it generate traffic but also builds trust and authority with search engines. Here are 6 Essentials to help you write a good press release. Read More

If you want to be more productive, I highly suggest you read the tips from these two very very smart marketers.

What’s the first thing you do every morning to get your day off to an awesome start?

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What are the content curation benefits from the marketer's point of view? Discover 7 benefits and see if they can help you market your business, too. Learn why I think Scoop.it is a great platform for monitoring and sharing content. Read More

Even if you’re not enthusiastic about the whole “save our planet” business, you’d probably be interested in saving some money. Considering that lighting and air conditioning are two expenses you have complete control over, you might want to begin cutting costs in that department.

Approximately 3 Read More

If you have ever visited my home state of New Jersey there is a chance that the visit left you with one of two impressions. You may believe it lives up to its dubious name, “the armpit of America” or, alternatively, you may have concluded that good ‘ol NJ is quite a beautiful state. How is it possi Read More

Many people believe that setting up a business online is the hardest part, what they don’t realize is how difficult it can be to keep their business competitive once they are up and running. Today we’ll look closely at follow up. I will cover three major areas where follow up and follow through wi Read More