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We’ve all known businesses that appear to be doing well, but end up going out of business because they’ve made major mistakes in pricing, cost control or financial management. Here are some of the areas where these problems arise and some suggestions for how to avoid making the same mistakes. Read More

Interview with John Rood, founder of NextStep Test Preparation, about the marketing techniques John uses to compete with 80 year established giant competitors. Read More

A slideshow of Jason Falls’ presentation “Explore The Tools For Creating Meaningful Relationships With Social Media Marketing.”

What I really liked about this talk was that it was presented very practically, from the point of view of someone who has been there. Got a question about how to listen Read More

Is your blog 2 dimensional or 3 dimensional?  Growing your blog is a process of building traffic and content.  But you always want to find ways to add value and make your blog more well rounded. Backlinking and writing posts is just the very basics of blogging.  You [...] Read More

Finding niche markets online can be done simply without cost. Use these free tools to find niche markets. Discover how to find a niche market online and determine popularity along with competitiveness without spending a dime.. niche market Read More

Entrepreneurs are a notoriously stubborn (some say confident) group of people, so I see many of them making the same mistakes that predecessors have made. Thus I’m convinced that it’s useful for all of you to step back from time to time, and listen to some sage advice from people who have been ther Read More

The thirteenth post in (about working in the fashion and magazine industry in New York) in a new series on David Siteman Garland's adventures in business and entrepreneurship. Read More

Do you find it hard to find sales leads? Want to know an easier way to get more sales with less effort? It involves some work on your part, but it takes about 6 X less effort (industry average). Read More

Not just another QR Code post: Learn why, how and when to connect your offline marketing with the web using QR codes. Read More

This week's Feel-Good Marketing Friday story includes a tip of the hats to all of the businesses involved in the Wallaceburg Minor Lacrosse Association Fundraising Gala. Read More