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How on earth do you find new things to blog about every day or every week? There is so much back-scratching, in-fighting, speculation and repetition in all circles of bloggers. Surely your blog is no better than the next one, and in fact, it might be worse. Read More

I'm presenting with Jody Gnant today at the Arizona Entrepreneurship Conference about “branding and social media.” Honestly, after reading Branding Only Works on Cattle, I've been struggling with the role of brand in marketing and communications, especially the latter. Read More

Decreasing marketing budgets and increased consumer skepticism towards traditional advertising is driving many companies to new ways of attracting and engaging customers. At the same time, new communication channels such as social media represent the most significant change in marketer/advertiser communications with customers in the history of ma Read More

Make sure the strategy that your web design and internet marketing firm presents to you covers the following 4 pieces of a successful internet marketing strategy: Read More

In today's unpredictable marketing climate, many business owners are riding the waves of our recent economic tides by focusing their attention on the customer. Thoughtful customer feedback is one of the most valuable sources of information to consider for informed marketing decisions. However, eliciting informative customer feedback is sometimes Read More

So, if "everybody's doing it"—shifting resources from branding to direct marketing—why should your company buck the tide? Here are four reasons. Read More

Success is in your hands. It all depends on yourself no one else. Read More

Best-selling author Scott Fox interviews Rich Brooks about Twitter marketing. Great hour long FREE PODCAST that covers - How can Twitter help grow my business? - What makes a good "tweet" message? - What specialized tools like TweetDeck, Twhirl, Tweetlater, Twitpic, Tweetbeep, or Twitterfeed do we recommend to maximize your Twitter time? - Read More

Franchise tips,franchise articles Read More

The Internet has eliminated the barriers of geography, cost and time. Social tools like blogs and social networking sites are helping crowds form around very discrete topics. But what is missing from these crowds are leaders. Like any social network that you may join you have those that join and just lurk, those that maybe make a comment or contr Read More