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Dallas Mavericks owner Mark Cuban has been charged by the SEC with insider trading relating to Mamma.com. Read More

Barack Obama is the man to whom America has handed the reins of a faltering economy, including a crumbling real estate market. Read More

Successful email marketing is built upon giving the customers what they want, when they want it. Or in other words ensure that the content of every message you send is relevant and of benefit to the customer and meets their expectations. If you have integrated email into your business and really know your customer it should be very easy to be re Read More

Over at Junta42 Joe Pulizzi has announced the quarterly update of his Junta42 list of content marketing blogs. I'm happy to say Online Marketing Blog was again included in the list. This time in a slightly improved position as you can see below. I must say, being included on a list with Brian Clark, Jeremiah Owyang, Brian Solis and David Meerman S Read More

In the ongoing effort to achieve relevance in online advertising, marketers increasingly use combinations of ad exchanges and networks to gain the most efficient and successful audience targeting and reach. But innovation is opening up new pricing models and value added services. Read More

If you've been doing B2B Marketing for any length of time you know who Brian Carroll is. If you don't know who he is, you should. His eBook, Eight Critical Success Factors for Lead Generation, is a must read for “lead generation specialists committed to the long-term proposition that digging for leads, educating prospects, navigating the nuance Read More

Recently I made a few changes to how I had my error pages configured and I starting growing my list faster as a result. And the best part is that it took less than 2 minutes to make each change. Want to know how? Then simply hit play below now— Read More

Here are a few of the creative solutions that we all came together and discussed as a group about how social media and interactive marketing techniques might help arts based organizations to better promote themselves: Read More

Here is an updated tutorial on Buying Business Leads containing a list of service providers offering raw materials and additional qualification services to help marketers launch and manage their lead-generation campaigns. Read More

Conversions come in all shapes and sizes: clicks, calls, sales, online, offline, and many, many more. The only problem with these conversions is that most advertisers still lack the ability to find out what their conversions are or where they're coming from. Read More