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While you might not be able to create content that has the scale or complexity of Google's, it's easy to create marketing content that's equally as magnetic. Just be creative. More specifically, there are three things you should do: Read More

How can your company start to increase its familiarity and trust online? As sales slow and employees have more idle time, utilize that time for online public relations. At the very least, it can help sustain sales over the coming months. Once the economy turns around, you'll have a competitive advantage with better links, better brand image, and Read More

It's easiest to keep doing what you've been doing. It's no effort at all to keep looking at the same metrics, make the same moves, do the same thing with a new name, even. Your customers are good enough. Why prospect for more? The way you tell your product's story is excellent. It's worked for several years. Why change it? Read More

Before you can build your own matrix, you need to know two things: what you're good at and what's important to your customers. The best way to find both sets of answers is to ask your best current customers. Use an online survey, or just watch blog and forum comments coming from the people who are your biggest fans today. Read More

It's been a while since the last domain names blog post, but here goes another episode of “Domain Names for Blogger”, with some great finds today! Read More

Spending a lot of time on the internet you see quite a few small business websites. Some are quite good, others come close but miss the mark. These 5 tips for small business websites will not be hard for your business to impliment (if you haven't already) and will help insure your customers have a positive interaction with the virtual you! Read More

Minneapolis Starbucks Unionizes. Read More

Paul Cherry and Patrick Connor presented a sales questions and leadership questions workshop based on their Questions that Sell and Questions that Lead programs at The Snack Food Association's Annual Management Workshop in September. Read More

This is a long post but it is very important to me personally and it is also important to all REALTORS® Read More

To make money online, you need to offer products that customers want to buy. New online research tools can help you determine what customers want to buy BEFORE you open your store. This article explains how to use Google, Yahoo, and Keyword tools to uncover profitable customer demand. Read More