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Decisions are made in different ways by different people in the same organization. Knowing how to navigate all the Decision Maker's Zone is key to B2B sales success. Read More

I had the great pleasure of interviewing Jill Konrath of Selling to Big Companies about her excellent new book SNAP Selling. Read More

Popular Mechanics mailed a bunch of sensors on an epic journey to find out which shipping company is the most careful with your packages. Here's what they found. Read More

Facebook is a powerful online tool for small businesses. Many small business owners don't know how to use Facebook effectively. Learn how to use Facebook for your business. Read More

As we head into the holiday shopping season, retailers are hoping that we are ready to spend some money. It looks promising: Last year online spending for Canadians surpassed $15 billion, most of it done using credit cards. A similar trend is happening around the world. Read More

Invite customers to your website, entice them to stay, and maybe they spend some money in the process. I’ll show you how to do this in under an hour. Read More

Last week, on November 19, 2010, Jonathan Farrington, Chairman of the JF Corporation, and proprietor of Top Sales World, created a list of the top 25 sales blogs. He was kind enough to include me on his list. Read More

Performing a competitive analysis of a popular website in your industry will help you better understand how your industry links, the types of links you can expect to get, and how many links your site will need to have before results are visible. The key is knowing what to look for during the analys Read More

When marketing your brand there are lessons to be learnt from many people. Here are a few that were shared by someone mowing the lawns. Read More

First things first – your startup needs a name! This may seem a silly and frivolous task, but it may be the most important decision you make. The name of your business has a tremendous impact on how customers and investors view you, and in today’s small world, it’s a world-wide decision. Read More