BizSugar.com › User › lkpetrolino › Voted

One week has gone by since last Friday....7 days, 168 hours, hopefully gazillions of customer impressions. What have you accomplished this week? Read More

Don’t listen to those who say to only focus on the big picture, ‘don’t sweat the small stuff’…my bet is that these people have never run a successful small business. In small business, the small stuff is what matters the most, the small stuff is what makes or breaks an organization, what motivates the story (good and bad) that a customer spreads about you to their friends and family. Read More

There’s been a lot of excellent and tremendous articles written about
why NOW is your moment to take action,
so instead of insulting your intelligence with a rehash of these
ideas, I’ll try to add a new one to the mix.
Build your OWN brand, not someone else’s. At the end of the day,
it’s all you have. Read More

Nope…FourSquare could be a great new addition to your marketing strategy!

FourSquare is a location based social media platform that is primarily for letting a users ‘twitter feed friends’ know where they. It allows users to ‘check in’ at locations and can collect points, prize “badges,” and eventually, coupons, just for going about their everyday business. Read More

Great employees who give superior customer service, have a consistent professional appearance and keen knowledge of your service or product are one of the best investments you can make in your business. Read More

Sometimes bad publicity can be your worst nightmare, but if you respond to it correctly it can be your best friend. In business and in life things are going to happen, that part of the equation is beyond your control. —-Employees will be rude, products will malfunction and customers will get angry—- What do you do when these inevitables smack you in the face? How you answer that question could ma Read More

“Don’t ask what the world needs. Ask what makes you come alive, and go do it. Because what the world needs is people who have come alive.” -Howard Thurmond

What makes you come alive???? Read More

How to build key community relationships to maximize your business's outreach! Read More

Learn a few ways to use twitter lists to maximize your business's marketing strategies Read More

What’s your story? Do you have one? Is it consistent and relevant? Without having a strong consistent brand/story developed for your organization all of your other marketing campaigns will fall short. Many organizations become so excited about launching new and exciting marketing strategies they overlook the importance of building this important foundation first. Read More