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Integrating social media on your website eliminates registration issues (most visitors love social sign-on), promotes sharing and gives you insight for more relevant content.

This free guide will walk you through strategies for adding social media tools to your website. Read More

Too early to start an annual marketing plan or budget? No way!

If you are tracking expenses well throughout the year you can build a budget with actual costs as a great starting point. Get a handle on your expenses to jump-start your annual budget plans. Read More

If you are a blogger or an Internet marketer then you are always in a dilemma whether you build micro niche sites or an authority site. When I started blogging, it was really hard to figure out which one of them is going to be successful.Both micro sites and authority sites have their advantages an Read More

The digital marketplace never sleeps, and neither should your customer relationship management (CRM) solution. While some CRMs don’t offer the greatest mobile functionality, others place a premium on it. Decide on the features and level of access that work best for you to find the right small busin Read More

Last month at MozCon, very smart people discussed the future of Google and online marketing. Get some of their advice on how to take advantage moving forward.

Essentially, Google wants to put all of the world's information right at your fingertips, right when you need it. Of course, Google makes Read More

Addressing culture is important in business transactions, no matter what the deal type or strategy. But organizations continue to struggle with turning an understanding of cultural differences into concrete actions that will help to successfully execute a transaction. Read More

If you're a small business owner, you need to know how your website is performing across all devices. Now with recent upgrades to the PageSpeed Insights tool from Google, you will be able to see how your website is performing across all devices, including mobile. Read More

A fundamental part of content curation is adding annotation and commentary to third-party content that you choose to share. It’s easy for novice curators to simply focus on finding and sharing relevant content while forgetting to annotate their content with their own perspectives. Read More

One of the pitches you will get as you embark on your career in freelance writing is the idea of writing portfolio pieces for exposure. Oh, really? Do tell me more. Read More

By now, we are all fully aware of the potential of Big Data to transform a business, but today it takes trained data scientists to sift through the data to find the nuggets that matter. It will take the proverbial killer app to put that data into the hands of regular employees, to find that informa Read More