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THE PR VERDICT: “A” (PR Perfect) for both parties. In a time when hotheads are the norm, cooler heads are a refreshing change.
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If you get good (or bad) print publicity, you may see a domino effect. It starts with pitching print media with newsworthy stories. Read More

Killer content is highly influential, informative and inspiring content that attracts numerous readers and fetches thousands of likes, tweets etc, through social plugins. It floods your site with positive comments and interesting and innovative content still rules the online world. Read More

My Cousin was once the managing Director of a shopping mall that later became one of the best shopping mall in our locality. During her tenure as the MD, the shop did very well in sales. In fact, sometimes, their Read More

Shoppers are using their mobile devices for product research and purchases, which is changing the Canadian retail landscape. Read More

One of the most searched and asked term in blogging arena is “How to Start a Website?” and about every newbie blogger search it and want to learn it in the best way.But what’s the best way to create a website without investing too much money?

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Once in a while, you come across a solution that captures the zeitgeist of the day. This week we will review one such application. Strikebase is a SaaS-based project management software that simplifies project management. In our review, we will look at Strikebase’s features, interface and see how i Read More

Planning an event can be an overwhelming process, but with just about everyone on Facebook these days, it just got easier. Facebook is one of the best ways to get everyone together about the event without having to interrupt everyone’s life involved in the event. Read More

There are some sales people who feel that tricking a prospect into a meeting is OK . . . Think again.

I hope you'll take a moment to read this and weigh in with your thoughts!

Thanks in advance! Read More

With Valentine’s Day coming up in a few weeks, it’s a great opportunity for your small business to use it as a marketing strategy. Read More