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Admit it! You’ve probably invested already a lot of money and effort in creating your website. It’s got everything in it: quality, content-rich pages, an eye-catching home page, “call-to-action” buttons, the whole shebang. Yet, your conversion rates are far from ideal. Read More

A lot of the people that I’ve advised over the years are former corporate employees who’ve been slogging away…working 70-hour weeks for years. Most of them are trying to avoid long hours, so they avoid food service businesses at all costs.

But, should they?


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The Social Commerce Handbook - An Interview With Paul Chaney. Learn from Paul on The Social Commerce Handbook. Read More

Search Engine Optimization firm, Brick Marketing announces full-day SEO Training Classes in Los Angeles, California. The Los Angeles SEO Training Class is designed to instruct business owners and marketing professionals who are interested in learning SEO best practices. Class participants will lear Read More

You write a blog religiously every day or so. You provide informative, interesting content for your loyal readers. You've even got a couple of affiliate links in there, too. But is this enough to get great search engine results for your efforts?
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Here at Brick Marketing we had an internal discussion about the release of the Bing Webmaster Guidelines. This is pretty big news, right? How can we leverage this with our content marketing efforts? Should we develop a white paper that displays the similarities and differences between the Bing Webm Read More

As much as 80% of US small businesses aren't measuring the results of their direct mail campaigns. The number goes down slightly to 73% for email campaigns. In this post, Nicole Fende talks about measuring ROI using a handy online ROI calculator from Pitney Bowes. Read More

Fishing is about the most seasonal activity I can think of. Once the mercury drops and lakes freeze, that’s about it for fishing. Yet during the cold months is the time when fishing marketing moves into high gear. Read More

CRM adoption is a difficult process for companies that want to break away from traditional sales processes into more efficient, technological ones. This article discusses some popular reasons why the implementation of CRM solutions fails these days. It also offers a some solutions to these issues. Read More

Over the years, I’ve had the privilege of working with some of the best entrepreneurs in Silicon Valley and elsewhere. On the average, the entrepreneurs I know are living on Ramen noodles. But one thing they all seem to have in common is a love for learning and change. They rush in with a passion t Read More