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Okay, maybe not quite as exciting, but to experience a great holiday or to enjoy success with your business there are a number of similar actions you need to take. When you plan your holiday or develop a marketing plan for your business you are more likely to enjoy a greater holiday experience or in the case of your business increased sales and pr Read More

Businesses need strong people skills to be able to find the right social media strategy. When your questions do not get the answers you need, your perspective is wrong. This is fundamental in cross-cultural communication. And this is why these 7 cross-cultural communication tips can help you to develop strong social media skills. Read More

I want to start a new auto repair business. I have some savings but will need a business line of credit to tide me over until I can generate enough revenue to pay the bills and provide a steady income for my family. What are my options? A: Steven, if what's standing between you and starting your own business is a lack of money there are a number Read More

How to use culture-customized content within an international social media marketing strategy... and to take a new foreign market entry one step at a time. First to create relationships and connect with new markets and then to learn how to adapt sales and marketing for new international clients. Read More

Let's face it, as a business tool twitter gets a lot more interesting when you are following people who have conversations and point to content that you find relevant for your business or industry. But, on the surface, finding people related to your business can prove a little challenging using the built in twitter search tools. You can easily use Read More

Report recommends ways for an organization to use social media in a crisis Emergency management organizations must get ahead of the rising tide of social media and incorporate it into their risk communications strategies, advised a roundtable of experts in a recent report. Read More

Social communities, whether they're online or offline, have interesting dynamics. To make any kind of headway, you must understand and respect how each individual community functions before charging in and saying, "Hey, can I join the party, too?" Several factors can affect whether you're accepted into the community, or left on the outside loo Read More

A competitor has just started a 50% off price promotion. What do you do; panic and do your own 50% off price promotion, ignore it or quickly work out what is best for your business and customers? Read More

Marketing comes at you in a variety of different ways at almost every turn you make. It's harder today to grab (and hold onto) the attention of consumers with the constant bombardment of advertising and messages 24/7. Creativity and originality are essential in making a lasting impression on consumers and guerrilla marketing strategies follow no b Read More

Consider these ten tips for a new small business from Yahoo! Small Business. Notice that among the important considerations is that you start your business on a shoestring and try to save as much money as possible before getting started. The idea here is that you will avoid large amounts of outside investment and credit that will make it take long Read More