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If you're a small business owner you can still use social media to find new customers without letting it take over your life. And below you'll find what I think are the top social media sites to help you do that. The trick is navigate through the clutter and find the ones that will work best for you. Read More

So for all of you “social media mavens and mavericks” out there who just can't get enough, we have comprised a list of video and audio podcasts with a focus on social media that include tips and strategies to improve your online experiences. Read More

Problems start when what's online isn't accurate, isn't yours, or worse, isn't yours anymore. When your online identity — including your content (written, video, or images) or even your brand — gets hijacked it can hurt you in the same way that the “fatty paycheck” hurt the job candidate for Cisco. When data posted online won't go away or even whe Read More

Deceptive SEO companies use 'black hat' or unethical techniques to get your site to the top of the search engine rankings. The techniques may work well in the short term and bring lots of traffic or great rankings. However, over time they won't produce good, lasting results — or worse — they may get you banned from search engines. And once penaliz Read More

Wouldn't it be helpful to know what topics publications would be covering throughout the year, so you could offer story ideas that would tie into those topics? The goal, of course, would be to get publicity for you or your business. Read More

It's great to be trusting. However, your responsibility to your company, your staff, your clients, and yourself is to be sure you've done what you can to protect what you've worked so hard to achieve. Being a business owner means being realistic and responsible. You don't want to have that responsibility thrust upon you as the result of the la Read More

I am always being asked about low cost and quick to implement marketing ideas by my business owner clients. And because we are in uncertain times, speed and cost certainly are mission-critical considerations. For this reason, I have compiled the following list for my readers. All of these ideas have been implemented by me or on behalf of my cli Read More

Recently I have participated in several “tweetchats.” They've helped me connect with others who have similar interests. Participating has increased my Twitter followers. I've even learned some new things from these chats that I can use in my business. I'd like to share my experiences so that you too can learn how to use tweetchats to network onl Read More

Not every entrepreneur who starts and runs an online or offline business begins with a business plan, but it definitely helps to have one. If you're seeking funding from a venture capitalist, angel investor or other source of private capital then you will definitely need a comprehensive business plan that is well thought out and shows sound busin Read More

In today's economic environment, every financial milestone is an important one. It's critical that small business owners have the right tools and know-how to properly manage their taxes year-round so they're not dealing with undue stress on the days leading up to April 15th. The right solutions can help small business owners efficiently and easily Read More