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Creating a Shit Storm or Polarizing your audience, are we looking at the next wave in marketing strategy. Creating controversy for the sake of it.
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Are you in the service business? Find out how you can increase your sales by naming your service offerings. . Read More

Earl Q. Wadsworth is about to find out just how many of those Twitter, LinkedIn and Facebook connections really are his friends...and it ain't gonna be pretty! Read More

Most blogs with lots of comments have a high percentage of either complimentary comments, or downright sycophantic comments. Which is said - because you need to comments that disagree with you as well. Find out more... Read More

Despite the developments in technology and other sales tools, success usually comes down to how proactive you are in selling. All too many sales people use tools and silver bullets to mask their reactive approach; they just can’t mask their results. Read More

It’s been a few weeks since Google announced the introduction of its Plus One (+1) button to search results and websites. Now that the hype has died down let’s assess if this will be a winner and finally allow Google to find its place within the media market . If Google +1 takes off are you ready t Read More

On occasions you see people openly declare their love for a marketing tactic, sometimes two tactics at once. They declare their love for Twitter. I must admit I have never heard Twitter say the “ L” word back but maybe I missed the tweet. Here are 5 dangers of being in love with a marketing tactic Read More

It would seem that being part of the Twitterarti is very important to some people, Social Media connectivity is becoming important to all businesses. Some company's are hiring based on Social Media standing and your PeerIndex or Klout score can effect the salary you receive! Read More

Want to make money online? Which came first, the content or the relationship? Realize that the money isn’t in the content, but rather, in the relationship! Read More

Want some good news for your Wednesday? How’s this: If you’re a small business owner who is investing time in social media, chances are you’re beating out your medium- and large-sized counterparts in benefits. How’s that feel? Pretty good, right? And that was just one of the statistics that came ou Read More