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If you're in the tech business, now is the time to add content marketing to your strategy. Consumers are crying out for help in keeping up with changing technology, and with a solid content plan, you can save the day. Read More

Being a great blogger doesn’t come down to being a great writer. It’s about research, understanding and entertaining your audience, being yourself. Read More

You would think that that the signs of a failing business would be obvious: lack of customers, dropping sales, cash flow issues…but these are all symptoms caused by a business that has already been failing for a very long time. What if there was a way to know if your business is failing long before Read More

Social entrepreneurs need website designs that encourage visitors to donate, volunteer, and engage socially. Designing a site for social entrepreneurship should span the best of both the non-profit and for profit worlds. Here are 5 tips to include in your site. Read More

By Adam Groff

Asking your family for a financial investment for your business is pretty tricky business. Nobody likes asking for money, but if the reasoning behind the monetary request is sound, a small investment from family members could be well worth it.

On the other hand, seeking investm Read More

Have you ever looked a house or unit to buy that has been styled? If you have, you would have noticed they ooze with simplicity. The stylist knows what feature to highlight that is desired by potential buyers and what the focus should be. This approach can also help you attract new customers. Read More

Everyone acknowledges the world is changing, perhaps faster than many want, but it is changing.  Change isn't the issue, it's a fact.  The issue is, How Do We Read More

While marketers address an increasingly complex retail environment, compliance risks are on the rise for brand and consumer protection. The implications for brand damage are massive but violating local consumer protection laws could ruin your business. Read More

No one doubts the importance of relationships when it comes to sustained sales success and client retention. Where there is room for debate is in the sequence, which does come first, the sale or the relationship, can you have one without the other? Read More

While your long-form content is critical to your success, don’t over look the microcontent (tweets, for example) that grabs your readers’ attention and compels them to follow your links back to the in-depth articles revealing your expertise and how you serve. Read More