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The beauty of Zopim Live Chat lies in its seamless user experience. Configuration of the solution is as simple as embedding a JavaScript applet into each page of your website. Zopim chat widget is docked at a corner and helps visitors, only if they need help navigating your site. The real action, h Read More

A question I get asked all the time is how do you know when you need to upgrade webhosts for your online store or blog? Here's my answer. Read More

Google+, if used correctly, can be an amazing asset to businesses. It starts with having a basic understanding of how to write a great profile, how to use Circles and status updates, and how to interact with other users. Read More

Recovering Web traffic lost as a result of a Google Panda penalty is something every blogger or webmaster should attempt - even if you aren't aware of an existing penalty. Read More

Does your conversion funnel have more holes in it than Spongebob Squarepants?

You may have finally figured out how to drive leads to your business, but now you can’t seem to seal the deal. Finding and driving qualified leads to your business is only one part of the puzzle, figuring out how to t Read More

Excuses hurt a business and it doesn’t matter whether the people in the business are making the excuses or if they’re getting excuses from those their servicing. Excuses hurt. They can mean late payments, short cash flow, no customer loyalty, poor customer service, low employee retention, poor co Read More

Starting and running a company is a team effort. Yes, it takes a leader (entrepreneur), but you can’t do it alone, without a team. Maybe only you and a co-founder comprise the team at first, to provide key skills, back you up, and test your ideas. As the startup grows, the team has to be able to re Read More

Identity theft happens not only at home but also at the office. Industry Insights' David Cullen explains how professionals can protect themselves while at work. Read More

It’s something we all learned in elementary school. Don’t copy the work of others! During exams teachers kept an eye on the classroom to make sure that students weren’t taking a peek at the answers of their neighbors and when correcting essays made sure that it wasn’t copied word for word ... Read More

Even if you decide to outsource your SEO campaign execution and management to full service SEO company I believe it is incredibly important that site owners and marketing managers take the time to learn SEO for themselves, even if it’s just an understanding of the basics. Read More