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Jayson DeMers, founder and CEO of AudienceBloom: As a male business owner, I’ve been interested in entrepreneurship for as long as I can remember. I never paid close attention to the demographic makeup of similar business owners, mostly because I was focused on building my own enterprise. But looki Read More

In this article, I want to share my Facebook ad progression system that keeps your potential audience hot and bothered so they are constantly wanting to buy your goods. In this particle walk through, I show you how I make it happen selling Teespring shirts... Read More

It sounds easy: create content and they will come! But first you need a plan... This article provides a framework for thinking about your content marketing strategy. Read More

While your business may have put time into protecting vital information from attack, if your partners security falls short, you might still be vulnerable. Read More

A lot of businesses today are faced with a dilemma on whether they should hire a copywriter to produce quality content for their websites or not. This article takes a careful look at the situation and address five important reasons why you should seriously consider hiring someone to write content f Read More

Market research is arguably the most important part of putting together a solid and thoroughly constructed business and marketing plan. Those who venture into the endeavor of conducting this research, however, can often find themselves facing information overload. Read More

SSL – the acronym means Secure Socket Layer is something that many SMB owners – perhaps other than those in the eCommerce space – have bumped into, and it’s now becoming more important than ever for your website. It’s the modified notation up front in any URL – the HTTPS instead of the HTTP notatio Read More

The days with no content discovery tools, when time and resource constraints forced small business to drag its feet on social media are over. Smart content discovery tools have leveled the playing field so that every business has an equal opportunity to win the social media race. Read More

If you have a software development background like mine, I’m sure you often get questions about when to outsource, versus building the solution in-house. The same applies to manufacturing and almost any process these days. Outsourcing is defined as contracting the work to another company, usually l Read More

Check-out the anatomy of a compelling and shareable content. Discover the 5 most important points that you should focus on. Read More